The redesign of the exterior facade of the Aviv commercial center focused on modernizing its appearance to attract new customers and enhance its street presence. The process began with a thorough analysis of the building’s existing structure and surrounding urban environment. The design team aimed to create a visually striking yet functional facade that would reflect the center’s identity and appeal to a wide audience.

Key elements included the addition of bold, illuminated signage and vibrant LED lighting, emphasizing the center’s branding and making it stand out, especially during evening hours. Large display windows were integrated into the design, allowing for dynamic, high-quality advertising screens that showcase products and promotions. The entrance was reimagined with a more inviting layout, featuring a sleek stairway and modernized canopy to guide visitors effortlessly into the building.